Krispy Kreme is getting ready to turn on the world’s largest “Hot Light” and glaze waterfall.
coronavirus pandemic, the 4,500-square-foot doughnut shop is scheduled to open Sept. 15.” data-reactid=”7″After pushing back the opening of its first flagship location in New York City’s Times Square for several months amid the coronavirus pandemic, the 4,500-square-foot doughnut shop is scheduled to open Sept. 15.
In an interview with USA TODAY, CEO Michael Tattersfield said the location at Broadway and 48th Street will serve more guests annually than any of its nearly 1,400 stores in the world, which includes nearly 400 U.S. shops.
“When we first thought about opening this up we would have anticipated three-mile lines,” Tattersfield said. With COVID-19, “we wouldn’t want to have that happen so we will have a very disciplined approach.”