More consumers are shopping online than ever before, leading a number of companies to invest in the e-commerce experience, especially the checkout. But e-commerce solution Nate has a different approach to dealing with online shopping: to eliminate the consumer payment experience entirely.
“In today’s world, every bit of mental energy matters,” said Albert Saniger, founder of Nate. “We’ve built machines that fly us across the world and machines that allow us to stay connected to those we love, at the tap of a button. The technology is there. We thought to ourselves: Why not use it to replace the tiny day-to-day tedious tasks around shopping and saving or sharing the things we want to buy?”
The checkout solution marketplace is crowded, mostly by companies looking to help retailers make online payments more efficient. At Nate, the emphasis is on the consumer. The current release phase of Nate is free and